NEW YORK — With a standing-room only crowd overflowing out of the Champagne Ballroom at the Paris Las Vegas, the RVBusiness magazine 2018 Top 50 Dealers Awards reception honored North American RV dealers on Wed., Nov. 7, during the annual RV Dealers Association International Convention/Expo for their outstanding customer service, community involvement and general excellence in overall operations.
Among the RVB Top 50 was local dealer Wilkins RV, who also received special distinction as one of five Blue Ribbon honorees singled out for their exemplary performances.
“We are honored and humbled to again be chosen as one of the top dealers in the country,” stated Brian Wilkins, president of Wilkins RV. In addition, to be named a top five Blue Ribbon award winner makes the honor even more special.”
The process for determining the 2018 RVBusiness Top 50 Awards was an involved one, beginning with harvesting qualified nominees in early summer. RV manufacturers were asked to put forth dealer partners based not on sales volume but whom they felt exemplify RVB Top 50 qualities and practices. Those dealers were invited to complete the program’s extensive application. Then, an expanded 11-person panel of independent industry insiders met in an intensive two-day, closed-door session in early September to review all the applications and complete their selections.
“We were able to field a judging panel that had expanded familiarity and experience with customer service operations at RV dealerships across North America,” reported BJ Thompson of marketing firm BJ Thompson Associates, which has helped organize the RVB Top 50 program since its founding in 2008.
“Many dealers continue to refine the quality of their operations, place even more emphasis on customer service and sharpen their focus on technician effectiveness. It’s pretty impressive how tenacious and creative some RV dealer applicants can be,” Thompson stated. “The judges were pretty impressed with the quality of the applications; they analyzed and debated and, at the end of the day, had a tough time paring down the top 50 candidates.”
RVBusiness Publisher Sherm Goldenberg said the RVB Top 50 award continues to gain momentum and value among North American dealers, contributing to the program’s mission to elevate the industry as a whole.
“We’re pleased with the increased recognition that these awards are garnering in both the U.S. and Canadian recreation vehicle markets, and it also provides a unique benchmarking tool for a wide array of retailers to examine their own operations and see how they measure up to industry standards and their own expectations on the brink of the 2019 model year,” said Goldenberg. “For their laudable achievements and ongoing excellence, we congratulate this year’s RVB Top 50 dealers.”
“Being honored is a tribute to our great team of employees. They work hard every day to provide a great experience for our customers and to be recognized by RV Business with this award, it’s a great tribute to them and their efforts. We thank RV Business and all the award sponsors for this recognition.”
For more information about Wilkins Recreational Vehicles, visit wilkinsrv.com or call (800) 724-2105.
SOURCE: Wilkins Recreational Vehicles press release