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ELKHART, Ind. — Many companies have launched efforts to insinuate their training needs and offer their financial support to colleges, universities and high schools that will help them raise up the future workers they need in a labor-starved economy.
But Thor Industries CEO Bob Martin is among the few so far who have been willing to reach out to elementary schools, teachers and students to enhance appreciation for his company – and help set the stage for recruitment of some of those kids someday.
“We’re trying to look not only at today but also at tomorrow and 10 years down the road,” Martin told Chief Executive.
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