Mar-Kee Group offers online boot camp for RV service advisors

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DAPHNE, Ala. — The Mar-Kee Group announced the release of a new RV-specific service advisor “sales” training program called the RV Professional Service Advisor 90-Day Online Boot Camp Training.

Already a provider of professional sales training, the Mar-Kee Group decided it was time to develop a comparable product for RV service advisors.

“Imagine if one of your new RV service advisors, or one who is under-performing, was to receive a training assignment every Monday through Friday morning over the next 90 days,” said co-founder Richard Keeney. “Most RV service managers wish all service advisors would begin each day this way; and now they can.”

The RV Professional Service Advisor 90-Day Online Boot Camp Training is powered by eRVtraining, a sales training program designed specifically for RV dealers.

The Mar-Kee Group delivers individualized, daily video assignments to RV service advisors via push email notification. The training includes accountability tools such as testing and printable course materials for service advisors to build a permanent training manual.

The entire process takes just minutes a day, starting each day the right way. As a bonus, there is no wait, so the service advisors can start the program at any time, said Keeney.

“This new program fills a major void in the marketplace. It addresses the issue of service advisors being too busy to train and therefore, too busy to improve selling skills,” said David Martin, president of The Mar-Kee Group.

“The 90-Day Boot Camp is unique to RV dealers and speaks directly to their specific service selling needs,” he added. “A huge benefit of the training is that we do all the work. Managers receive weekly progress reports making them aware of every assignment as well as any inactivity.”

When advisors successfully complete the program, the manager will receive the student’s certificate of completion in order to provide recognition to each graduate on their achievement.

“The 90-Day Boot Camp is the training RV service advisors need, uniquely delivered, with accountability built-in,” he added.

Martin believes this offering is an important step to enhance the customer service experience at RV dealers worldwide because service advisors can receive consistent sales training in brief, comprehensive doses.

“The 90-Day Boot Camp is the single most important training a manager could provide a new hire or any underperforming team member,” said Martin.

“Whether RV dealers have one or more deserving of this unique confidence and skill building program, use it when needed,” he explained. “You will always know your training investment is being utilized. It’s as simple as that!”

The RV Professional Service Advisor 90-Day Boot Camp Training covers:

  • Road to the sale — 29 video assignments
  • Advance selling techniques — 24 video assignments
  • Customer handling skills — 14 video assignments

For more information, visit

SOURCE: Mar-Kee Group press release

Greg Gerber

Greg Gerber

A journalist who has covered the recreation vehicle industry since January 2000, Greg Gerber founded RV Daily Report on April Fool's Day in 2009. He also serves as the editor of the publication and website. As an Eagle Scout, he has enjoyed camping for decades and has visited every state except Hawaii. A DODO -- Dad of Daughters Only -- to three young women, he has two grandchildren as well. He currently splits his time between Wisconsin, Texas and Arizona. Greg can be reached at

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