RENO, Nev. — Mark Koep will be presenting at the 2018 NFRA Conference to leaders of the outdoor industry discussing the importance of engaging visitors in a digital world.
Koep will educate the audience on how to grab attention and engage an audience of visitors who live in the digital space. The annual conference, October 22-24 is attended by leaders focused on offering quality outdoor recreation opportunities to the public on federal lands and waters across the United States.
“It is important to understand how to best reach and engage modern travelers in a digital world,” stated Mark Koep, founder and CEO of CampgroundViews.com “It is an honor to help guide the discussion on best practices for getting more people outdoors via digital media channels.”
CampgroundViews.com has led the outdoor industry in the use of digital media to draw in guests to both public and private outdoor destinations across the country. The company has pioneered the use of technology to allow outdoor travelers to find, see, and tour outdoor destinations before traveling there.
“The biggest hurdle any destination needs to overcome is uncertainty,” added Koep. “There are a number of exciting techniques that circumvent the normal process and get guests to engage with and book their trips; I will share a number of these in this presentation.”
SOURCE: CampgroundViews.com press release