Camping World CEO apologizes for controversial remarks

UNITED STATES — Camping World CEO Marcus Lemonis has apologized for comments he madeon CNBC’s “Power Lunch” on Aug. 16, reported CNBC today.

“The mistake I made in the last week was not being clear,” Lemonis wrote in a letter. “As the CEO of a business, I am responsible to take care of the people that work there.”

In the aftermath of a violent rally in Charlottesville, Virginia, Lemonis said, “There’s no doubt that there is probably not many consumers in this country today that are in favor of what has been said in the last couple days, and if they are, quite frankly, don’t shop at my business.”

The entrepreneur and host of CNBC’s “The Profit” wrote that he apologizes “to anyone who has supported their cause, their political preference, their candidate, their beliefs. I am asking for your forgiveness. I should have not disrespected that and will not again,” Lemonis wrote.

Read the full article at CNBC.


Ronnie Wendt

Ronnie Wendt

Ronnie Wendt has been a writer/editor for more than 25 years, working in law enforcement, aviation, supply chain and the RV industry. She's not a stranger to RVs, however. She grew up camping, and still camps as many weekends as she can every year. She is the owner of In Good Company Communications and can be reached at

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  • B. Harris says:

    I can forgive you Sir, but I cannot be so Foolish as to forget!
    This is kind of like the Wounded Warrior Project. I can only return back when the person(s) responsible have been removed.

    Wounded Warrior Project saw their mistake & carried this out. I then & ONLY then returned.
    It’s time for Camping World, Good Sam’s, etc to do the same.

    It’s all about Trust. Or in your case, the lack of!!!

  • Dr. Rodney & Carol Marcom says:

    I am cutting and pasting my original comment after hearing of his remarks about us President Trump supporters. I, and noone I know is ok with racism, bigotry or lies , but we do object to his comments deriding the President of the United States and his supporters — the majority of us RVrs I do believe.

    “Well, Mr. Lemonis,
    You have now lost my business. Rest assured I will NEVER, EVER shop at Camping World again. We bought two RVs from you in the past seven years as well as a LOT of camping supplies etc. Fortunately, we no longer own the last one we bought from you as we traded for a new one last year. By interjecting your ‘personal’ opinion into the public view, you have also failed in your responsibility as a CEO — I quote from another poster:
    “noway2no • 7 days ago
    Not only is it moronic, it could be seen as breaking his fiduciary oath.

    “The duty of loyalty requires that a CEO always acts in the best interest of a business’s shareholders, and that he places that interest above his own in business decisions. This includes the responsibility to avoid conflicts of interest.”

    Sure does not seem that alienating customers is in the shareholders interest.”

    BTW, I would estimate that a great majority of the RV world are conservative and support President Trump, so stand by for an anti-Camping World backlash and significant loss of business.

    Perhaps you might reconsider shooting off without thinking first next time – but it really is too late now.”

    • L Brimmer says:

      I have been going to respond to the mentioned remarks for some time. Because of these remarks I did not renew my Good Sam’s club membership. I will try not to do business the company as whole for the foreseeable future. I had not seen the response until I started research today. I am sorry for peopled working for Camping World. However until the company has enough intestinal fortitude to remove Mr. Lemonis from his position and make public statement concerning the removal I will do my best to boy cot Camping World and Good Sam’s club. So I will not be getting my discount when I camp this year. However, I will know Ik have done my part as small as it may be to send a message.

  • Charles says:

    My wife and were looking at a diesel motorhome at two different camping world locations. But after the comments were made, I will take my business elsewhere.

  • Rick hodges says:

    A week apology you already explain your views and how you feel hope it hurts you in the pocketbook. I just hate it for your employees

  • ROGER TURNER says:

    Dear Mr. Lemonis
    We have purchased an RV and many other items
    from Camping World last year
    And were good sams members
    But just cancelled both
    You made your opinion known that you have contempt for the people
    That supported Trump
    Well Sir, we did support who we thought might bring this country
    Back from the near destruction of what the radical left brought us to
    Your company will not get another dime from us
    Roger and Valerie Turner
    Former Members in Va

  • pawneebill says:

    Charlottesville was a PERMITTED rally, ANTIFA arrived and TURNED it violent. I am NOT a whire man but right is right. ANTIFA created the violence.

  • Denny K. highland ill. says:

    i have done business at camping world,always terrible-they got too big for their pants, employees don’t know whats going on–their repair service is terrible. everyone in the rv parks says the camping world has gone to the dogs. after the remarks about trump, everyone should ban camping world. if you continue to shop there-just realize how dumb you are

  • Val M says:

    I just learned of this last week.
    Outraged at the remarks but realize this is what they are thinking.
    We are all a bunch of deplorable morons.

    I will never shop at Camping World, just cancelled my Netflix subscription (look that fiasco up).

    When we finally decide to send our messages, they will hear us.

    Folks, these stories are buried…. get the word out. I am.

  • Val M says:

    Attention American Loving RV’s. When you go to Camping World’s site, in the contact page – the first thing you see is a “please read” statement from Mr. Lemonis. If you do, prepare to be outraged even more. I commented first and then read it…. here is my second reply

    My second commentary was to the CEO of Camping World, who also owns Gander Outdoors (renamed recently?)
    I decided after sending my first comment to read Mr. Lemonis statement.

    Please tell me “board of directors” and “shareholders” are, kidding. Did they approve this statement? This is your CEO? My original response was dead on – it reads – he is the victim! He statement “I am not apologizing to a bigot” us astounding. He shows his bigotry and condemns half of America with his commentary yet stands tall. Surely someone on your end has the common sense to take a vote to remove this bigot?—Val Methe

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