(March 13, 2014) — At the RVIA Annual Meeting, futurist David Houle describes how America is moving into the Shift Age, away from the Information Age. The huge cultural upheaval currently underway will result in a massive amount of change over the next few decades. Listen to what he has to say about how the Millennial generation joining forces with “digital natives,” those born after 1998 — a group that is 3 million larger than the Baby Boom — who will become the new customers, new employees and new competitors as they shake traditional values.
Then, Mark Douglass, founder of the RV Accessibility Group, describes a huge population of people who love to travel, but have mobility issues that hinder their ability to get around. Although the Americans with Disabilities Act requires specific things be done at businesses to make the facilities more accessible, Douglass said there are some common misconceptions regarding compliance with accessibility laws and why should RV dealers and campground owners must be more vigilant in serving this population of customers.