Opinion: The RV industry death spiral – Part 1

(July 5, 2016) — It is as though everyone is having a great time at the wild and crazy all-industry party while delicately ignoring the dinosaurs in the room. I say dinosaurs because the problems have been around longer than I have – yet few people seem willing to really address them.

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Opinion: Swallowing the whale

(July 4, 2016) — It becomes a game of getting all the stuff at the cost of everyone else. It is about success only at the cost of others’ failures. They will cut whatever can be cut, and give up the chase on anything that is too small all in the name of growing their bottom line.

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OPINION: Brace yourselves for the CW media frenzy

(June 13, 2016) — If you thought the presidential election was going to be bad, wait until you see all the wonderful stories about Camping World popping up this summer all over the place. If I had a knack for marketing, I would sell red, white and blue Boy Wonder capes embroidered with a stylish capital L.

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OPINION: Make employee development part of DNA

(May 13, 2016) — “I think we can all agree that a more experienced staff increases customer CSI, company sales and company profits. But we’ll never develop that experienced staff if we don’t invest in their development,” said Wilkins.

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OPINION: Lemonis readies his golden parachute

(May 5, 2016) — News today that Camping World is preparing to take the company public in an initial stock offering should come as no surprise to anyone in the RV industry. That has been the most speculated story of the past five years, and for good reason.

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OPINION: The insanity of a $15 minimum wage

(May 4, 2016) — When people aren’t taught how economies work, they are more than willing to jump on the gravy train which, unbeknown to them, is on the fast track to economic bondage. People who like the idea of a $15 minimum wage forget the ripple up impact it will have on all employees and employers everywhere.

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OPINION: Overweight RVs are an industry issue

(March 25, 2016) — Kimberly’s fifth wheel is officially rated to hold 18,000 pounds, according to the labels affixed to her RV. However, she has since discovered each of her three axles are rated for just 5,200 pounds — for a total weight carrying capacity of 15,600 pounds — and the leaf springs on her toy hauler are rated to carry just 12,000 pounds.

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OPINION: Why the aversion to free publicity?

(March 17, 2016) — Remember the good old days when businesses sought out any type of free publicity that would shine a positive light on their companies? It was thought that someone might read a story and share it with others in hopes that the company might earn a sale or two in response. My how times have changed!

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OPINION: Campgrounds are being impacted by ADA lawsuits

(March 11, 2016) — A single plaintiff has filed suit against a number of Arizona RV parks in the U.S. District Court for the District of Arizona and has chosen an attorney whose sole line of litigation is the Americans with Disabilities Act. This plaintiff has apparently filed similar lawsuits against 44 other establishments. Is your campground next?

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OPINION: Whose customer is it anyway?

(March 1, 2016) — In recent years, a disturbing trend has emerged where your business partners have started soliciting your customers for other products or sold mailing lists of your customers in the open market. So, what can you do?

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