Sadly, we live in a very litigious society. You can’t say the wrong thing, do the wrong thing or, worse yet, have the wrong thing happen that you had no knowledge of — without getting sued. However, knowledge is power and business owners can take steps to protect themselves.
(Jan. 30, 2018) — In this position, Sather will lead all operations of the market-leading manufacturer of motorhome, walk-in van, school bus and commercial bus chassis.
(June 19, 2017) — In my home state of Texas, we have passed some very specific laws to remove RV parks from the housing realm (begin to think HUD – Housing & Urban Development) and place our parks in the transient or tourism category. The benefits of this are HUGE, to coin a phrase.
(May 2, 2017) — On the other hand, when you suspect your demand is going to be high, you should have a higher rate range – at least 10 percent higher and on super peak periods it may increase 25 percent or more. I’m hearing the groans from the crowd.
(April 13, 2017) — Most park operators don’t raise their rates without “anonymously” calling every campground within 50 miles and getting their rates. Then the goal is to be $2 below the highest one – God forbid you should be the rising tide that lifts all boats with the highest prices in the area, even if you are the highest rated!
(Feb. 22, 2017) — Anytime someone says, “Oh all my business comes from ______.” (you fill in the blank – internet, state guide, Good Sam, billboards, etc.) – I know they aren’t paying attention to their business. Nobody gets 100 percent of their business from a single source.
(Feb. 7, 2017) — Ads are becoming cleverer. With graphics software being what it is and realizing that less is MORE you can really catch a person’s eye so much easier. Don’t forget the demographics for your product or services. Consumers love a great print ad, which will likely drive them to your website!
(Jan. 30, 2017) — The print side actually provides credibility to the digital format and together they increase exposure. According to Pitney Bowes (you’ve heard of them) over 75 percent of small businesses use a combination of print and digital advertising.