Thursday, June 22, 2017
Breaking News
Home » Tag Archives: RVIN

Tag Archives: RVIN

Podcast 141: WD-40’s Tim Lesmeister

(June 16, 2017) -- Today’s guest is Tim Lesmeister, the vice president of marketing at WD-40 Company. The firm recently introduced two RV-specific products, a three-in-one Slideout Silicone Lube and a three-in-one Window and Track Dry Lube.Sticky windows and slideouts are among the most common problems RVers face on the road, and many people may be tempted to just use standard WD-40 to resolve the problems. Lesmeister describes the new products and what they are specifically designed to alleviate. He also touches on RV maintenance strategies and why it is so important to stay on top of problems and preventative maintenance. Read More »

Podcast 140: Mobile Sleep Components

(June 9, 2017) -- Today’s guest is Jonathan Prichard, the founder of Mobile Sleep Components, a company that makes mattresses specifically for RVs. Prichard encourages RV dealers to offer mattresses to their customers and he explains reasons why they make great aftermarket items. He also offers advice to dealers on what to look for when choosing a mattress supplier. Prichard even offers tips on ways to market and promote mattress sales while providing advice on how to close more mattress deals. Read More »

Podcast 139 features Disclaimers Online

(June 1, 2017) -- This week’s guest is Perry Hines, the CEO of Disclaimers Online. It’s a new company that is entering the RV industry to help dealers offer better disclosures to consumers. Disclaimers Online puts federally-required disclosure information on the web, so when dealers run an advertisement that requires written disclaimers, dealers show the Disclaimers Online logo and consumers can go there to read the fine print of the offer. The service is being used by vehicle dealers now and will soon be available to finance companies. Read More »

Podcast 138 features Rollin’ On TV founder

(May 25, 2017) -- Jose Moniz, the founder and producer of Rollin’ On TV, started the show several years ago and has worked diligently to get the 30-minute episodes broadcast on cable networks around the country. He describes the mission of Rollin’ On TV and why he believes the show’s popularity is increasing year after year. He is seeing tremendous interest in RVing from the Hispanic community, as well as support from big industry players. Read More »

Podcast 137: WiFi Ranger SkyPro

(May 18, 2017) -- This week’s podcast focuses on one of the more troubling aspects of the RV lifestyle which pertains to difficulty connecting to the Internet while on the road. This week’s guest -- Evan Sorenson, a brand developer for WiFi Ranger -- provides information on a new product that can help RVers enjoy better connections – whether using wireless or cellular data. WiFi Ranger’s new SkyPro device works to boost wireless connections, while tapping into multiple cellular carriers to deliver a more consistent experience. Read More »

Podcast 134: Tom Wirth with Huntington Bank

(April 20, 2017) -- This week’s guest is a Tom Wirth, a senior vice president at Huntington Bank, who oversees a growing organization that’s serving more than 1,400 marine and RV dealerships across 26 states in the Midwest and southeast. He describes the scope of service the bank can provide to RV dealers, and explains how its recent merger with FirstMerit Bank will impact the industry. He offers compelling perspective on the RV and marine finance industry and where the industries themselves are heading, as well as the challenges, innovations and trends experienced in the dealer service arena. Read More »

Podcast 136 features Wayne Brubaker, RV Ad Pros

(May 11, 2017) -- Today’s guest is Wayne Brubaker, the founder of RV Ad Pros. He is embracing video as a way for dealers to tell stories that consumers love to watch. He recently attended the Digital Dealer Conference and provides some interesting feedback about new trends in digital advertising and social media, as well as how consumers are engaging businesses online rather than face-to-face. Read More »

Podcast 135: Spencer Cavins from Wheelbase

(May 4, 2017) -- This week’s guest is Spencer Cavins, the director of dealer solutions for Wheelbase, a company based in San Francisco that provides software RV rental dealers need to run their businesses. He explains why most RV rental management software has not been web-enabled and why it often lacks key features and other components, like mobile applications, that make it more difficult for rental dealers to manage their fleets. He describes how the idea for Wheelbase came about and how it can be used to embrace the rapidly emerging private rental business. He spends some time talking about the sharing economy and how millennials are big into sharing RVs rather than owning them. Read More »

Podcast 133: Mark Ellert, Guy Harvey Outpost Resorts

(April 14, 2017) -- This week’s guest is Mark Ellert, the president and co-founder of Guy Harvey Outpost Resorts. However, the company is expanding into the outdoor hospitality industry and is in the process of building several destination RV parks in Florida in the next few years. One resort in Tarpon Springs, Fla., will open in 2018 and another in Lake Okeechobee, Fla., in 2019. Ellert explains why Guy Harvey opted to get into the outdoor hospitality industry and what his staff is planning to do to really up the game and attract more families and children to their RV parks. One resort in Tarpon Springs, Fla., will open in 2018 and another in Lake Okeechobee, Fla., in 2019. Read More »

Podcast 131: Brian Schaeffer with TACO

(March 24, 2017) -- Schaeffer explores the concept of yield management and how it can help campground owners better manage supply and demand to make more consistent revenue year round. He suggests that campgrounds look at each site and it amenities -- be it shade, large space, patio, probability of noise, etc. – and then set pricing for that site accordingly. He addresses new legislation prohibiting discrimination based on a criminal record, and explains why campgrounds are being scrutinized by the U.S. Department of Housing and Urban Development. Read More »

Podcast 130: Evanne Schmarder, Digital Marketing Benchmark Study

(March 17, 2017) -- This week’s guest is Evanne Schmarder, a serial entrepreneur working in the RV industry as the founder of Roadabode Productions. Her latest project involved a survey of companies in the outdoor hospitality industry to produce the 2017 Digital Marketing Benchmark Study. This is the second in a series of reports that takes an in-depth look at how RV business are planning their online marketing programs by utilizing digital marketing and social media channels – and measuring their results. The study even examined the role video plays in marketing the outdoor experience. Read More »

Podcast 129: Kary Oberbrunner about unhackability

(March 9, 2017) -- Author and public speaker Kary Oberbrunner comes on the show this week to talk about his books, many of which are targeted toward helping people either become more productive or find out where their passions lie so they can become more engaged in their businesses and careers. His most recent book, Elixir Project, dives into an interesting concept that people can get hacked. They can start off with dreams and goals or plans to accomplish big things, but they allow themselves to get hacked along the way either through distraction or focusing on urgent matters rather than essential tasks. Read More »

Podcast 129 features Air Lift Company

(March 1, 2017) -- This week’s guest is Ryan Feyer, the marketing manager for Air Lift Company, which has been producing air spring suspensions in the RV industry for many years. At the National RV Trade Show last year, the company introduced a LoadLifter 7500 ultimate spring kit that delivers 7,500 pounds of load-leveling capacity in addition to an internal jounce bumper. All of this is designed to make towing an RV much easier. Feyer explains how air suspension works when towing RVs and what the company does to specifically engineer the equipment to work on a variety of trucks. Read More »

Podcast 127: Spartan’s Advanced Protection System

(Feb. 23, 2017) -- Steve Guillaume, the president of Spartan Specialty Vehicles, is featured on Podcast 127 of RV Industry News. His company introduced some revolutionary technology at the Tampa RV Supershow in January. Called the Spartan Advanced Protection System, it incorporates radar-based collision mitigation, electronic stability control, adaptive cruise control and Spartan's Safe Haul proprietary air braking to make a safer motorhome chassis. Read More »

Podcast 125: Courtney Aurillo, MILE Social

(Feb. 2, 2017) -- The show features an interview with Courtney Aurillo, the owner of MILE Social, a company that helps RV dealers and campgrounds with their social media presence. Her firm can ensure that Facebook feeds and business pages remain free of divisive commentary. he MILE Social team will help business owners post unique content to blogs and multiple social media platforms – content that gets read AND shared. They’ll help make sure the website is compliant with new Google requirements for speed, efficiency and security. They can handle social media advertising and even help with reputation management. Read More »