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Motorhome gives prostate cancer the finger

(Sept. 16, 2011) -- A motorhome, with pointed index fingers and the phrase "Give prostate cancer the finger," helps a doctor and runner raise money and awareness to support the cause, reports the Calgary Herald.

CANADA — The Step Into Action Run, which Dr. Riley Senft began on May 7 at Newfoundland’s Cape Spear, is a gruelling, 7,000-kilometer way for the gregarious doctor to raise awareness, and funds, for prostate cancer research and the importance of early detection, reports the Calgary Herald.

The newspaper describes the exterior of Senft’s motorhome is plastered with pointed index fingers, with the cheeky phrase “Give prostate cancer the finger,” a creation, says Senft, of his friend and Step Into Action marketing director Dave Bell.

To read the complete report in the Calgary Herald, click here.

To visit the Step Into Action website, click here.

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About Rebecca Kanable

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