TACOMA, Washington –Enrollment in Sobel University’s August Comprehensive Sales Course saw an increase of 330 percent over the previous year. This year’s current enrollment indicates another record year.
What’s impressive to Randy Sobel, president of Sobel University, is not the quantity of students attending but the quality. Dealers are doing a better job hiring top quality people to serve their customers. This combined with training is driving RV sales to new heights.
The August three-day course is scheduled July 31-August 2.
“The August class provides the solution to salespeople not producing numbers congruent with the market growth. Dealers cannot afford to let ineffective salespeople continue burning ups and then wait to be frustrated with their performance this winter.” said Sobel.
He continues, “The brutal truth is you can either fire up your salespeople or wait till the off season when they are starving and have to fire them. While bottom sales people are away at class, dealers can truly track their cost of burnt ups when their quality salespeople get a chance to work with those same customers. Dealers cannot afford to have their customers helped by untrained salespeople.”
The Comprehensive Sales Course is a “boot camp” class for new and experienced salespeople and managers. Students can expect a challenging eight hours of classroom instruction with homework every night and exams every day. Students are also put into role playing situations which helps sharpen their skills. Dealers have reported a drastic increase in sales volume upon their staff’s successful completion of this class.
To learn more visit sobeluniversity.com or call 253.565.2577 to enroll.
Source: Sobel University press release