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RVDA convention opens with training expert

RVDA convention opens with training expert

FAIRFAX, Va. — North America’s top RV dealers will learn how the best organizations survive and thrive from the man who helped shape Disney University’s world-famous customer service training, the RV Dealers Association announced today.

The opening general session of the 2014 RV Dealers International Convention/Expo will feature keynote speaker Doug Lipp, who headed the training team at Disney’s corporate headquarters in the 1980s and is an internationally recognized expert on customer service, leadership, change and brand and global competitiveness.

Scheduled for Nov. 11, Lipp’s presentation is called “Even Monkeys Fall from Trees: Learn from Mistakes and Embrace Change.” He’ll explain how leading companies are not afraid to respond to a constantly evolving market to give their businesses a competitive advantage.

An RV owner himself, Lipp will share anecdotes, strategies and real-life situations that dealership personnel can relate to and learn from. His client list boasts top Fortune 500 companies, including Microsoft, Universal Studios and BMW.

The convention/expo begins on Nov. 10 with board meetings, education through Vendor Training +Plus, and Partners in Progress meetings. Education will continue through Nov. 14, with time for Partners in Progress meetings, receptions and meals in the expo hall, and education for all fixed-operations and rental managers.

RVDA encourages dealers to arrive in time to take advantage of education opportunities on Monday and Tuesday so they get their full five days of education and training. And for those who can’t be away all week, dealers attending can register staff for just the two-day Vendor Training +Plus for a low rate of $195, which includes a reception and chance to attend the expo and opening general session.

The registration rate has been kept low, with discounts for additional staff and more opportunities to learn, through Vendor Training +Plus and with shorter education workshops that are more targeted and fast-paced.

RVDA also continues to offer helpful registration payment plans, including an easy pay plan of three payments and the ability to lock in early rates for additional employees with one paid convention registration.

Themed “Passport to Excellence: Education & Training,” the convention program has been enriched to reflect the importance of training and education for all dealership staff, with programs for young executives and a new track that will focus on digital marketing and social media. There will be track workshops for dealers/GMs and managers in sales, service, parts, and rental operations.

The 2014 convention will feature an exhibit hall filled with the RV industry’s top companies offering products and services to help dealers improve profitability. In addition, RVDA’s Partners in Progress committees will meet to work on important dealer-manufacturer issues and those meetings will be spread throughout the week to assist dealers in their scheduling.

The Convention/Expo is supported by the following partners:

  • Platinum Partner—GE Capital, Commercial Distribution Finance
  • Gold Partner—Protective
  • Bronze Partners—MBA Insurance, Bank of the West, and Diversified Insurance Management.

Partnership opportunities are available to support the convention/expo at all levels. Companies interested in partnership and sponsorship opportunities and exhibitor information can contact Julie Newhouse at 703.591.7130, Ext. 103 or e-mail jnewhouse@rvda.org.

Visit www.rvda.org/convention and www.rvlearningcenter.com to register for the convention and for regular updates.

SOURCE: RV Dealers Association press release

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About Greg Gerber

Greg Gerber is a freelance writer and podcaster who has been writing about the RV industry since 2000. He is the former editor of RV Daily Report.

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