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RV Business, RV Trader join forces to survey dealers

RV Business, RV Trader join forces to survey dealers

ELKHART — In an effort to gauge North American RV dealer sentiment on a range of relevant topics, RV Business and RV Trader e-mailed a short annual dealer survey to hundreds of North American RV retailers earlier today.

The nonintrusive, nonscientific 2016 RVB/RV Trader Dealer Survey is designed to generate a summary look back at 2015 and a speculative glance forward into retailers’ outlooks for 2016, said Sherman Goldenberg, publisher of RV Business.

Results will appear on, and in the March/April issue of RV Business magazine.

“This is the second consecutive year in which we’re assembling an annualized snapshot of the market from dealers’ perspectives,” said Goldenberg. “It’s designed to give retailers an opportunity to pause for just a moment – there’s only 21 questions – and reflect on the year in which they’ve just closed the books.

“At the same time, it gives them a chance to speculate on their outlook for 2016 based on everything they’re seeing out there in the marketplace and in the general economy,” he explained.

“We greatly appreciate the participation and well placed advice this year of RV Trader and the Norfolk, Va., firm’s director of strategic initiatives, Tim Custer,” said Goldenberg, who, with Custer, is looking to have survey responses back in hand by March 1.

To take the survey, RV dealers can click here.

SOURCE: RV Business press release

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About Greg Gerber

Greg Gerber is a freelance writer and podcaster who has been writing about the RV industry since 2000. He is the former editor of RV Daily Report.

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