By Darian Armer
Assistant Editor, RV Daily Report
KATY, Texas — Ron Hoover RV in Katy, Texas is near completion on a site expansion and move. Not only will the move increase the space available to the dealership, but it will also enhance the experience for both customers and staff alike.
The first of nine locations to undergo expansion, the new location will move 11 miles east and expand the dealership from four acres to 30 acres. The new building will be 100,000 square feet and include a parts department eight times larger than the current department and a 40,000-square-foot canopy to display new units.
“It gets hot in Texas,” said Joe French, general manager. “This canopy will keep it 20 degrees cooler. We will have the ability to put new units under the canopy and plug them all in.”
The move will also mean an increase from six to 19 service bays. Previously, the service bays were 40 feet long, but the new location will allow 80-foot bays for technicians to work in.
“This will allow our technicians to work on two 40 foot rigs in one bay out of the elements,” said French.
French said he doesn’t anticipate any time lost in making the move come March, saying the transition should go seamlessly, thanks in big part to his staff of salespeople, whom he refers to as consultants.
“We’re not trying to outsell everybody else,” said French. “We are trying to be the luxury option. We want to be the difference between a Ford dealership and a Lexus dealership in the RV world. We have a great team of people who have all really buckled down.”
French says the new location will create a new atmosphere for customers and staff alike. Part of that new atmosphere includes the eventual addition of a luxury RV park behind the dealership, where customers can take their new rigs.
“When customers make a purchase we are going to encourage them to stay at the park,” said French. “When they go through the walk through they can only learn and retain so much. If they stay at the park we will be on hand to help them learn their new rig inside and out.”
The move means not only a physical expansion, but a staff expansion as well. The dealership is currently looking for experienced RV technicians and sales consultants to join its team.
“What I love about this company is the ability to work your way up the ranks. I worked my way up through the ranks from salesman to general manager. The Hoovers are big believers in growing their people,” French said.
The new dealership will be located at 29029 Katy Freeway, Katy, Texas, 77494.
“We’re extremely excited to do something a little bit different,” said French. “We are looking for people who want a different experience; whether that be customers or team members.”
For more information about Ron Hoover RV, visit http://www.ronhooverhouston.com/.