Podcast 108 begins with a brief monologue about the story earlier this week about Wells Fargo employees creating millions of bogus accounts in an attempt to meet company-set sales goals for front-line staff.
This week’s guest is Phillip Billups, the vice president of product development for RV Trader’s recreational brands.
The company has developed a new inventory widget that embeds a code from RV Trader’s website onto a participating partner’s website. It gives bloggers and web publishers a competitive advantage by expanding their websites’ content to include RVs for sale across the country.
It will be a big boon for dealers and manufacturers by expanding the number of websites that feature RV Trader’s inventory on their own sites. Billups predicts the new tool will keep people on websites longer and give consumers more opportunities to search for RVs for sale.
Billups also reveals the results on an RV Trader survey that shows 64 percent of people prefer buying RVs from established dealerships than they do from private sellers. He outlines some of the reasons behind that statistic.
For more information about RV Trader, visit www.rvtrader.com.
Those interested in participating can visit RVTrader.com/research/partners and submit a form for verification. If approved, an exclusive I-Frame code will be sent to the partner for inclusion on their website. For more information, visit RVTrader.com, or call 877.872.3373.