OTTAWA, Ontario — Call it Elements Luxury Tented Camp and Nature Spa, the latest “big, hairy, audacious” idea from Nikki Laframboise, a glamazon farm-girl-slash-entrepreneur from the Ottawa Valley who learned everything she knows from the late Howard Darwin, her grandfather and once Ottawa’s most prolific sports entrepreneur.
The camp is opening on the property of the former Storyland theme park near Renfrew (outdoorhotel.ca).
And when you’ve done all that — and included the kind of concierge service you’d only find at a Ritz-Carlton — invite people who, for a lack of better term, are camping-averse.
“I’m not pitching this to outdoorsy people who can traverse Algonquin Park in a canoe armed with a spork and a tarp,” Laframboise says.
To read the full story by The Ottawa Citizen, click here.