Larry Troutt, RVDA Chairman of the Board, has penned an outstanding column in the May issue of RV Executive Today. In his column Larry presents a very logical solution to a lingering problem that raises its ugly head around this time of year – every year – for far too many years in fact. Larry presented what he likes to refer to as a modest proposal to solve, once and for all, this issue of model year introductions.
The article should be required reading for all manufacturers! He may want to call it modest, but I suspect suppliers and dealers will praise it as gutsy, on target, and an idea who’s time has come.
What do you think?