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Opinion

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OPINION: Camping World to become a distributor?

Screaming Older Man

(Jan. 19, 2016) -- The biggest question is, what dealers in their right mind would order wholesale supplies from a competitor who can sell the same products online on one of a dozen websites it owns for the same price it charges RV dealers at wholesale? Read More »

OPINION: Vacation industry facing a crisis

gf_the_eleventh_hour

(Jan. 19, 2018) -- Among the findings of their 2013 study, Americans took an average of 16 days of vacation compared with 20.3 days in 2000 -- a 20 percent decline. Use of vacation days are at the lowest point in four decades. Read More »

OPINION: It’s time to combine shows

Find new solutions

(Dec. 8, 2015) -- Combining shows by offering a full range of dealer training, plus networking opportunities to meet with suppliers, meetings with manufacturers and the ability to look at acres of new products would be a HUGE plus for the RV industry. It’s the only way to ensure the viability of a giant all-industry show. Read More »

OPINION: Gee, thanks Sherman — I think

KOA - Seat brothers

(Nov. 20, 2015) -- Imagine my surprise when RV Business Publisher Sherman Goldenberg showed up at the end of the KOA Care Camps auction last night to present me with a special gift. He had outbid six other people in a silent auction to acquire a solid wood, laser-engraved toilet seat bearing the inscription "#1 For Good Clean Fun." Read More »

OPINION: Developing apps requires forethought

TXAD Internet logo

(Nov. 3, 2015) -- If the app doesn’t look professional, no one will download it. If it doesn’t deliver results, everyone will delete it. Let’s also not forget that pushing your app out before it is completely functional will only have a negative effect, since it can be reviewed the moment it goes live. Read More »

OPINION: End annual performance reviews

Excellent Poor Fair Good Signpost Means Performance Review

(Oct. 28, 2015) -- The 90-day career investment guide provides employees an important checkpoint to evaluate their own strengths and opportunities, and recognize early on specific areas to work on the most. This allows them ample time to make the necessary improvements to qualify for the periodic merit increase. Read More »

OPINION: Enough of the ‘industry noise’

Guest blogger

(Oct. 26, 2015) -- Regarding all the “conspiracy theories” that seem to be running rampant right now in many areas, I’m with Bernie Sanders. He’s tired of hearing about all the emails and personally, I’m tired of hearing all the “industry noise.” Read More »

OPINION: Focus on low hanging fruit in the service department

RV Executive Today logo

(Oct. 26, 2015) -- I visit dealerships where no attempt is made to measure and analyze data and others where techs spend lots of time collecting data that’s never actually analyzed. So instead of sharing a dozen indicators that most managers won’t use, I’ll focus on just three. Key in on these areas and you’ll make more money in your service department. Read More »

OPINION: Prevent bad apples from spoiling your team

bad apple saying cartoon illustration

(Oct. 23, 2015) -- Research shows that one employee with a negative attitude can infect your entire team with his defeatist behavior. To inoculate our staff from bad apples, we first need to understand why people adopt attitudes that seem to have no professional payoff. Read More »

OPINION: Conspiracy theories abound in RV aftermarket

Battle field Fotolia

(Oct. 21, 2015) -- The fallout of the aftermarket mergers doesn't appear to be slowing down, in fact, it's intensifying. You'll see battle lines drawn and strategies finalized in Las Vegas. When the armies regroup in December in Louisville, it may be all out war as it will be the final time all the players are gathered in the same arena for another year. Read More »

OPINION: Evaluate your website’s end user experience

Guest blogger

(Oct. 21, 2015) -- Keeping in mind the “three clicks and they’re out” rule of thumb, try not to violate these common sense usability rules. It is time for you to evaluate your website not as the business owner but as a potential customer. How many customers has your website driven away today? Read More »

OPINION: Thoughts as we enter the political season

Guest blogger

(Oct. 15, 2015) -- As dealers, we need to meet with our local and national representatives personally, emphasize the economic impact of our industry, and support both our state organizations and the national RVDA. Nationally, RV dealers rack up more than $14 billion in total sales, employ more than 31,000 people, and have a payroll in excess of $1.3 billion. Read More »

OPINION: Is Winnebago abandoning smaller dealers?

Guest blogger

(Oct. 7, 2015) -- Until recently, we frequently exceeded the regional and national market share for the Itasca brand. We have received numerous Circle of Excellence awards, including last year. We have also been recognized as a Top 10 western region dealer. Today, Chisolm Trail RV is in the process of being terminated as a dealer by Winnebago Industries. Read More »