SAN DIEGO, Calif. — Kampgrounds Enterprises, Inc., a third-generation family business established in 1968 by Ted and Carol Bell, purchased Williams/Circle Pines KOA this week, making it the third location for KEI in Northern Arizona.
When property improvements are complete, KEI will operate all three KOA brand segments, Resort, Holiday and Journey, in the Grand Canyon National Park area ensuring that there is a specific style of accommodation to meet the needs of all guests visiting the area, a release from the company stated.
The purchase is part of a recent growth strategy led by third-generation members of the family business. Josh Bell, who is taking the lead in evaluating new properties, says that KEI is actively looking for more campground purchase and management opportunities.
“We are very excited to add Williams/Circle Pines KOA to the group of campgrounds owned and operated by KEI. Our team has more than 100 years of collective experience and leadership in the Outdoor Hospitality industry. We have a unique combination of hands-on operating experience, marketing strategies, revenue management, and park development skills that positions us to participate in the exciting growth the industry is seeing today,” said Bell.
Bell complimented the Zeller family, who has owned Circle Pines/ Williams KOA for the last 5 years, for doing a remarkable job of adding signature recreation and new features to the campground. Bell added, “We are honored to have the opportunity to continue their vision to make the park a premier destination in Northern Arizona.”
SOURCE: KEI press release